Fero Labs, set up in 2016 by Berk Birand, is an AI-driven software company specializing in industrial process optimization. Its platform uses explainable white-box machine learning to provide real-time production predictions, automated diagnostics, and actionable insights, enabling manufacturers to reduce costs, emissions, and waste by up to 10%. Serving industries like steel, chemicals, cement, and consumer goods, Fero Labs helps clients like Gerdau, Covestro, and Volvo achieve 233% average ROI and save over 200 million pounds of CO2 emissions. The platform’s “ExplainIt” feature ensures trust by making AI predictions transparent, allowing engineers with minimal data science expertise to address issues 90x faster.